Expands Options for Travelers

Travel Deal Website Incorporates American Airlines’ New Fare Choice Bundles

CALABASAS, CA (December 18, 2012) − , the powerful air fare shopping engine that uses cutting edge technology to find the best deals, today became the first online travel agency to offer American Airlines’ new “Choice Essential” and “Choice Plus” fares. The airline recently rolled out a three-tiered fare structure, providing fliers with options when booking a coach-class flight, including perks like free checked bags, priority boarding and more flexible ticketing. Those options have been available on American’s own site,, since last week.

“We applaud American Airlines’ effort to give travelers more choices when they buy their tickets,” said Jeff Klee, Chief Executive Officer of “And we’re proud to be the first online travel agency to offer the new fare options.”

Customers who search for flights on CheapAir and select an American Airlines flight can now choose to upgrade to “Choice Essential” or “Choice Plus” to take advantage of a number of new perks the airline is offering with its expanded coach-class fare packages.

“At, we think it’s important to give customers options,” Klee added. “That’s why we have invested substantially to make not just an easy site to find cheap flights, but also a great place for airlines to showcase differentiated products for consumers.

“Sure, there are some fliers who simply want the absolute lowest price, but there are also plenty of others who evaluate the quality of the flight experience and are willing to pay a little more to fly an airline that delivers a premium product or service. Whether it’s indicating clearly which flights have WiFi, live TV, or video monitors, or providing the ability to purchase premium bundles like those American Airlines is offering, we want to give travelers the choices and let them decide which options are worth an extra charge.”

American Airlines’ new fare packages are also now available through’s sister company, Amtrav, a leading travel management company with a corporate booking tool that is the first of its kind to offer these fares.

Founded in 1989 with a mission of radically simplifying the way people shop for travel deals, processes more than 25 million fares daily to help customers quickly and easily find the lowest prices and best options. Find out more at


Headquartered in Calabasas, CA, is powered by a team of 50 travel enthusiasts who use cutting edge technology and superior customer service to radically simplify the way people shop for travel deals. Our proprietary air fare shopping engine does all the work for you, using a patented algorithm that scours the web for the lowest prices on the planet. We show you fares and flight options in a simple, easy to navigate site with all the best flight amenities to bring some joy to your trip planning.

CEO Jeff Klee started in 1989 from his college dorm room after getting a crash course in the airline industry while planning a backpacking trip through Europe on a student’s budget. still takes a creative approach to fare finding that has helped over three million people buy plane tickets with confidence.

# # #